Business Platinum vs Rakuten

Business Platinum
$695/yr
5.5/10
VS

Rakuten
$0/yr
7.0/10
Quick Answer
Business Platinum charges $695/yr with 1X base rewards. Rakuten charges no annual fee with 1X base rewards. Rakuten offers better overall value for most spenders when comparing fees, rewards, and benefits side by side.
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Winner by Category
Annual Fees
Rakuten
Lower annual fee ($695 vs $0)
Rewards Earning
Business Platinum
6 earning categories
Benefits & Protection
Business Platinum
0 benefits vs 0
Statement Credits
Business Platinum
$1299 in annual credits
Flexibility
Tie
Both cards have similar redemption flexibility
OUR PICK
Rakuten wins for most people
The $695 fee difference is hard to justify unless you maximize premium benefits.
Apply for RakutenPREMIUM PICK
Business Platinum wins for heavy spenders
If you can offset the higher fee with credits and perks, this card delivers more value.
Apply for Business PlatinumRewards Earning: Detailed Comparison
Business Platinum
| Flights & hotels (Amex Travel) | 5.0X |
| Eligible purchases $5,000+ | 1.5X (up to $2,000,000) |
| US construction material & hardware | 1.5X |
| US electronic goods retailers | 1.5X |
| US shipping providers | 1.5X |
| Everything else | 1.0X |
Rakuten
| Rakuten partner stores | 3.0X |
| Everything else | 1.0X |