Customized Cash Rewards vs Unlimited Cash Rewards
Customized Cash Rewards
$0/yr
7.0/10
VS
Unlimited Cash Rewards
$0/yr
7.0/10
Quick Answer
Customized Cash Rewards charges no annual fee with 1X base rewards. Unlimited Cash Rewards charges no annual fee with 1X base rewards. Customized Cash Rewards offers a slight edge depending on your spending when comparing fees, rewards, and benefits side by side.
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Winner by Category
Annual Fees
Customized Cash Rewards
Lower annual fee ($0 vs $0)
Rewards Earning
Customized Cash Rewards
3 earning categories
Benefits & Protection
See card details
Visit each card's review for full benefits list
Flexibility
Tie
Both cards have similar redemption flexibility
OUR PICK
Customized Cash Rewards edges ahead
Better rewards and benefits at the same fee level.
Apply for Customized Cash RewardsPREMIUM PICK
Unlimited Cash Rewards is a strong alternative
Competitive features make it worth considering.
Apply for Unlimited Cash RewardsRewards Earning: Detailed Comparison
Customized Cash Rewards
| Choice category (gas, dining, travel, etc.) | 3.0X (up to $2,500) |
| Grocery stores & wholesale clubs | 2.0X (up to $2,500) |
| Everything else | 1.0X |
Unlimited Cash Rewards
| Everything | 1.5X |